3. Plan Your Message with Purpose
Start with clear goals. What do you want the official to learn or support? Identify key participants, including local leaders and stakeholders. Decide who will cover which key points about the project and identify who will make an ask of the elected official. Be clear and direct about what support you’re seeking. Amplify your message by inviting the media, just be sure to coordinate with the office of the elected official about any press coverage in advance.
4. Be Strategic and Flexible
Work with the official’s scheduler early—especially for Congressional visits. Offer multiple dates, try to align with the office calendar or schedule, and provide context that highlights the visit’s significance. Recognize that schedules may change. Stay in close contact with the scheduler and be ready to adapt. Whether it’s a last-minute shift or a staffer attending in place of the official, be welcoming, gracious, and flexible.
